For ticket brokers
What software do ticket brokers use?
Ticket brokers run three kinds of software: a point of sale to hold their inventory, pricing tools to reprice their listings, and market data to read what a ticket is worth. Ticker is the market data.
Updated
The three kinds
Software | What it does | What it answers |
|---|---|---|
| Point of sale | What it doesHolds your inventory and sends your listings to the marketplaces. | What it answersWhat do I hold, and where is it listed? |
| Pricing tools | What it doesReprice your listings by the rules you set. | What it answersDoes each listing still sit where I want it? |
| Market data | What it doesShows prices, completed sales, demand and seats across the market. | What it answersWhat is a ticket worth, and how is the market moving? |
What market data should show
- Completed sales
- Real sales, kept apart from asking prices. Ticker records each sale’s time, section, row, tickets and listed price. How brokers read them
- Primary seats
- Primary seats taken by section, and how that changed over time. Max and Ultra include primary seats.
- Primary and resale together
- Primary listings and face prices beside resale prices, on one record for each event, across 8 resale marketplaces and 3 primary markets.
- Demand
- Interest and Sales on the same dates as the price. How brokers price their inventory
- Your AI
- Claude, ChatGPT, Cursor and Perplexity connect to Ticker, so you ask in plain language. AI tools for ticket brokers
Where Ticker fits
Keep the software you list and reprice with. Read the market in Ticker, decide what to charge, then set your price where you list. Ticket broker software
Questions
- What software do ticket brokers use to price their tickets?
- Market data software. Brokers read completed sales, resale asking prices, price history, demand and how fast primary seats are taken. Ticker shows them on each event's page and ranks events across the market by completed sales.
- What is a ticket broker point of sale?
- The system that holds a broker's inventory and sends listings to the marketplaces. It tracks what you hold and where it is listed. Ticker sits beside it and reads the market.
- Do I have to replace my point of sale to use Ticker?
- No. Keep the software you list and reprice with. Read the market in Ticker, then set your price where you list.
- Can I read market data from Claude or ChatGPT?
- Yes. Claude, ChatGPT, Cursor and Perplexity connect to Ticker, so you can read completed sales, section prices and demand in the chat.
- Is there an API?
- Yes. Ultra includes API access. The reference is at findticker.com/docs/api.
- What does Ticker cost?
- Pro $149, Max $399 and Ultra $699 a month, with every event included. A new account gets 14 days of Max free, no card needed.