What is the difference between primary and secondary ticket data?

Primary ticket data is the primary market: its listings, face prices and the seats still open. Secondary ticket data is the resale market: what sellers list, how many tickets and at what asking prices. Ticker records both for each event, side by side.

How does Ticker show primary and resale prices together?

On one event record, each market in its own series. You read resale vs face value straight off the page, and you always know which market a number came from.

Can I see how much primary inventory is left?

Yes. Ticker reports how many tickets the primary market still lists, and the share of each section taken on the primary map over time.

Which plans include primary market data?

Max and Ultra include the primary sources: face prices, primary listings and taken share. Every paid plan includes resale prices.

Primary and secondary ticket data

Primary and secondary ticket data, side by side.

Ticker reads 8 resale marketplaces and 3 primary markets for each event and puts both on one record. Secondary and resale mean the same market here. Each market keeps its own series, so every number tells you where it came from.

Upcoming events: 224,226; Measured Nov 8, 2026
On two or more marketplaces: 204,834; Measured Nov 8, 2026
On three or more marketplaces: 155,482; Measured Nov 8, 2026

The primary market

Primary listings: Every ticket the primary market has on sale, counted apart from resale.
Face prices: The lowest, median, average and highest face price, and the spread between them.
Taken share: The share of each section's seats taken on the primary map, and how it changed over time.
Seat map: Which seats are open and which are taken.

The primary sources come with Max and Ultra.

The secondary market

Resale listings: How many listings and tickets sellers have up, on each marketplace and for the event.
Asking prices: The lowest, 25th percentile, median and 75th percentile price, before and after fees, for the event and every section, each marketplace side by side.
Completed sales: Each resale sale with its time, section and row.
Listing rows: Section, row, quantity, price and face value of every resale listing, in the API.
Seller concentration: How much of an event's resale inventory the largest sellers hold, shown anonymously.

Resale vs face value

Both markets sit on one record, so you can read the median resale price beside the median face price for an event or a single section, across the whole price history. The screener shows it for every event: its Resale vs face value (all-in) column divides the cheapest resale ticket by the cheapest primary ticket, fees included.

One event, many marketplaces

The same event carries a different id on every marketplace. Ticker resolves them to one event, so every listing lands on one record: prices side by side, and the cheapest seat wherever it sits. The figures above count upcoming events by how many marketplaces each one is joined across.

Every field and its history is on data coverage.

Questions

What is the difference between primary and secondary ticket data?: Primary ticket data is the primary market: its listings, face prices and the seats still open. Secondary ticket data is the resale market: what sellers list, how many tickets and at what asking prices. Ticker records both for each event, side by side.
How does Ticker show primary and resale prices together?: On one event record, each market in its own series. You read resale vs face value straight off the page, and you always know which market a number came from.
Can I see how much primary inventory is left?: Yes. Ticker reports how many tickets the primary market still lists, and the share of each section taken on the primary map over time.
Which plans include primary market data?: Max and Ultra include the primary sources: face prices, primary listings and taken share. Every paid plan includes resale prices.

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